As food manufacturing and processing equipment auctioneers we know the ins and outs of auctions.

One things we know well is the auction process and successful bidding.

Whether you’re a seasoned auction veteran or a newcomer looking to get their first taste of the auction life, having the right tactics can make all the difference between winning and losing bids.

In this article, we’ll provide advice on how to win an auction with some successful bidding strategies that can help ensure you come out on top.

bidder places max bids prior to an auction

bidder places max bids prior to an auction

Bidding Strategies and Tactics

Bidding in an auction can be a tricky business. If you’re not careful, you could end up paying way more than you intended to. But if you follow some simple strategies and tactics, you can greatly increase your chances of winning an auction at a price that’s right for you.

Here are some bidding strategies and tactics to keep in mind:

Bid fast and often. By looking at the catalog in advance you know which lots to watch for on auction day and are ready to bid once they are in the ring. This allows you to make a quick decision and get in on the bidding action.

– If bids are increasing rapidly, you can make an informed decision on how high you are willing to go on that lot in order to secure your purchase.

Add lots to your watch list and set pre-bids. Creating a watch list online under each auction is a great way to stay organized when participating in more than one auction a day. The bidding platform will send you notifications when your lots of interest are getting close to going in the ring. This is also another way to easily navigate back to those lots of interest in the catalog.

Pre-bidding is a great way to ensure you do not miss an opportunity to bid on a lot you want to win. If the auctioneer is moving quickly through the catalog or sells lots out of order this is a sure fire way to not miss your opportunity at bidding.

bidder researches items prior to an auction

bidder researches items prior to an auction to win

Researching Before Bidding

When it comes to auction strategies, one of the most important things you can do is research the item before bidding. This will help you determine what the item is worth and how much you should be willing to pay for it.

Our personal advice is “peruse the catalog in advance to see what catches your eye. Make a list of the lots you have specific interest in so you don’t miss them on auction day if you are multitasking or watching multiple auctions. Researching the auction in advance can save you time on auction day.”

There are a few different ways you can research an item before bidding on it. One way is to search online for similar items. You can also check out auction websites and see what similar items have sold for in the past. Another option is to ask an expert opinion from someone who knows about the item you’re interested in.

Once you have an idea of what the item is worth, you can start thinking about your bidding strategy. If you’re confident that you’re willing to pay more than the current bid, then you can start bidding immediately.

However, if you’re not sure or if there are other people interested in the same item, then it might be best to wait and see how the bidding goes before placing your own bid.

Another thing we stress at Aligned Asset Group is to be aware of the terms and conditions of the sale. A member from our team will personally call you prior to the auction to approve you as a bidder before the sale. During the call, they will also make you aware of the terms and conditions.

“Thoroughly read through the terms and conditions. By reading through and understanding the terms of each auction you can eliminate headaches post auction. At Aligned Asset Group, our team spends time weeks leading up to auction day calling our bidders to ensure terms are clearly communicated,” team member Emily Radde said.

“Reading for rigging fees, loading fees and skidding fees can help you prepare for what your total cost will look like on your invoice. Terms and conditions of the auction also usually include important information regarding pickup, location, and invoicing. Spending time understanding the rules specific to each sale will set you up for online bidding success.”

infographic boiling down how to win in an auction

pointers helping bidders learn how to win in an auction

Avoid Common Mistakes in Bidding

There are a few common mistakes that people make when bidding in an auction. Avoid these mistakes and you’ll be on your way to winning more auctions!

  1. Bidding too early. If you bid too early, the other bidders will have a chance to see your bid and they may be encouraged to bid higher.
  2. Bidding too high. If you bid too high, you may end up paying more than the item is worth.
  3. Bidding without research. Before bidding, make sure you know everything there is to know about the item you’re interested in. Research the current market value and compare it to the start price of the auction. This will help you determine if it’s worth your time to bid on the item.
  4. Not understanding the terms and conditions of the sale. Be sure to pay attention and know what those are. An even playing field for all our customers is how we keep our auctions fair.

Types of Auctions

There are many different types of auctions, each with their own set of rules and strategies. Here are a few of the most common:

  1. English auction: This is the most common type of auction, in which bidding starts low and gradually increases until only one bidder remains.
  2. Dutch auction: In this type of auction, all bidders start with a high bid and then lower their prices until someone accepts the price.
  3. Sealed-bid auction: Bidders submit their bids in secret and the highest bidder wins.
  4. Reverse auction: In this type of auction, the roles are reversed and sellers compete to offer the lowest price for a good or service.


With the right strategies and tactics, you can be a successful bidder in any auction.

Online auctions can be a great way to find great deals and get your hands on equipment that is unavailable new. Not only can you save money, but you can also find unique items that you may not have been able to find anywhere else.

Whether you are a novice or an experienced bidder, the advantages of bidding at an online auction are numerous. Online auctions are a convenient, fast, and secure way to purchase products from the comfort of your own home.

Make sure to research the item you are interested in so that you know its value, set yourself an upper limit on how much you’re willing to pay for it, and take advantage of any helpful tools.

Finally, keep cool and bid strategically to win the auction with confidence! With these tips in mind, we hope that bidding success will come your way soon enough!